Field Marketing Manager, Southern Europe

About the role
It’s an exciting time to join Ogury! As the Field Marketing Manager for Italy & Spain, you will lead localized go-to-market initiatives that build Ogury’s presence through strategic campaigns, targeted events, and effective sales enablement.

You’ll be at the heart of connecting global strategy with local execution to deliver strong commercial impact across these key Southern European markets.

Ogury is growing fast, and we’re looking for a dynamic marketer who thrives in high-growth environments. You’ll develop and execute regional marketing strategies that increase brand visibility, drive engagement, and support revenue growth. From event activations to digital programs, you’ll lead campaigns that truly resonate with local audiences.

This hybrid role is based in Barcelona or Madrid, where regular in-office collaboration goes beyond the desk — it’s where ideas collide, teams align, and creativity thrives. You’ll be part of a collaborative culture that encourages experimentation and innovation, with the autonomy to take full ownership of your region.

Reporting to our Senior Manager, Field Marketing EMEA, based in Milan, this is your opportunity to bring your strategic vision and hands-on execution to a role that makes a meaningful impact across Italy and Spain.

Why you will love this role

• Lead regional marketing for two high-growth markets with local ownership and autonomy
• Be part of a collaborative, global team that values innovation and bold ideas
• Help shape Ogury’s brand presence across Southern Europe in a high-impact role

What you will be doing
STRATEGIC PLANNING & EXECUTION

• Develop and implement a regional field marketing strategy that drives brand awareness, engagement, and pipeline growth
• Identify local market trends, buyer behaviors, and competitive dynamics to inform marketing plans
• Set and monitor KPIs to continuously optimize campaigns for maximum impact

SALES & CROSS FUNCTIONAL COLLABORATION

• Work closely with sales, customer success, and product marketing to ensure alignment and support commercial goals
• Collaborate with global teams to tailor campaigns and messaging for the Italian and Spanish markets
• Drive cohesive execution of regional marketing activities that support broader business priorities

CAMPAIGNS & ACTIVATIONS

• Plan and execute localized marketing campaigns, events, and partner activations that resonate with target audiences
• Adapt global creative assets and messaging to ensure cultural relevance and effectiveness
• Use a mix of online and offline channels including digital marketing, events, and sponsorships to maximize reach
• Support regional initiatives that build community and deepen customer relationships

BRAND & THOUGHT LEADERSHIP

• Lead Ogury’s brand-building efforts in Italy and Spain, ensuring consistent and powerful market presence
• Develop and promote thought leadership content and opportunities to elevate Ogury’s profile
  Manage the creation and localization of marketing materials that balance global standards with regional needs

What you will bring to Ogury

• Proven experience in field marketing, brand activation, or campaign execution within adtech, SaaS, or digital sectors
• Strong knowledge of the Italian and Spanish markets including buyer behavior, cultural nuances, and industry trends
• Ability to localize and adapt global marketing strategies for Southern Europe
• Comfortability working cross-functionally with sales, customer success, product marketing, and global teams
• Self-starter with strong ownership and ability to manage projects independently from strategy through execution
• Data-driven with the ability to analyze results and optimize marketing efforts
• Excellent storytelling and content development skills tailored to regional audiences
• Proficiency with marketing automation and analytics tools such as HubSpot, Google Analytics, and CRM systems
• Fluent in English, with strong Spanish and/or Italian language skills preferred

At Ogury, Diversity, Equity, and Inclusion (DE&I) are foundational principles that guide every aspect of our work. By tapping into internal knowledge, conducting regular employee surveys, and performing yearly gender parity assessments, we have built a robust DE&I foundation. This empowers us to deliver on our “People-First” promise and continuously progress on our DE&I journey.