Senior Events Marketing Manager

TransferRoom is a rapidly expanding B2B SaaS marketplace business on a mission to transform the football transfer market. Our platform empowers football clubs, agents, and players by providing real-time market intelligence and direct access to a global network of decision-makers.

Since our establishment in 2017, TransferRoom has facilitated over 3,000 transfers for clubs, agents, and players worldwide. Currently, more than 650 clubs from over 100 leagues spanning 60+ countries are utilizing our platform to enhance their success.

TransferRoom is seeking a Senior Events Marketing Manager to join us in reshaping the football transfer market. This role involves providing cross-functional leadership for the strategy and execution of TransferRoom events, including a worldwide mix of virtual and in-person events throughout the year. These events play a vital role in our value proposition, featuring a unique speed-dating format to expedite professional transfers in the industry.

As a Senior Events Marketing Manager, you will collaborate closely with commercial teams to set objectives and invitation strategies, developing different approaches for awareness, acquisition, and engaging existing customers. You will also have line manager responsibility for an existing Events Operations Manager.

Key Responsibilities: 

Lead TransferRoom’s global virtual and in-person events.
Coordinate seamlessly between various stakeholders to ensure collective success (Commercial, Marketing, Brand, Finance, Leadership team).
Develop a multi-year events strategy and establish KPIs in close collaboration with the Commercial Strategy team.
Work with our internal designer to create TransferRoom event branding.
Manage budgets and timelines, ensuring ROI vs budget plan.
Drive our webinar content plan beyond flagship events.
Develop and execute event sponsorship strategy and goals, partnering with commercial teams.
Deliver post-event analysis, employing an iterative, scalable approach to improving future events.
Iterate ongoing improvements to the event format with the support of stakeholder teams (e.g., Product), utilizing post-event survey insights and follow-throughs.

Skills (Must-haves):

Bachelor’s degree in marketing/business administration or related field.
Experience in B2B Marketing, specifically end-to-end event management for both acquisition and existing customer engagement.
Proficient in project management skills.
Experience working with marketing tools, including email and CRM (such as HubSpot or Salesforce).
Experience connecting marketing strategy to ROI metrics.
Data-driven, experience with A/B testing and other growth experimentation techniques.

Skills (Nice-to-have):

Direct HubSpot experience.

What’s in it for you:

Work in a fast-scaling category-creating company with intelligent teammates who are passionate about what they do.
A unique combination of a rapidly growing company with financial stability, experiencing incredible growth while remaining profitable with no layoffs to date nor on the horizon.

Benefits include:
25 days holiday plus bank holidays.
Employee assistance programme.
Life insurance.
A Pension plan via Nest.
Extended Maternity and Paternity leave.
Learning budget for everyone.
A generous employee Referral Bonus scheme.
Team building days and events.
Cycle-to-work scheme and an annual travel season ticket loan.
‘Matched Giving’ programme where we donate when our employees donate.

Location: London

4 Days in the Office

Diversity & Inclusivity:

At TransferRoom we are changing an industry and we are all pretty excited by this. The pace is fast and we do a lot. Everyone matters. We don’t believe in big egos or hierarchies, we are a tight team and we rely on each other to deliver.

It’s not just work though. We also take care of each other. We celebrate big life moments and we support each other when things go wrong. Our benefits help our people care for themselves and their families.

84% of our people would recommend TransferRoom to a friend as a good place to work. And we are really proud of this. We asked people what was great about being here and here are some of the things they said...